Isla Casali

Logo placement -The logo will be shown at the beginning of the music video covering the full screen in the 2 seconds before the music starts before fading out into the video -During the video, a small version of the logo will be placed in the right-hand corner which will remain right until the end of the video

-I have used green as the main colour on the logo because it is not stereotypically a ‘girly’ colour and this links to the video that it is okay to oppose social norms -The artist’s name is written in a signature style to make it seem more personal -The black silhouette represents the artist and the hairstyle shown will be the same one she is wearing in the video

Story Plan -The video will focus on the artist who is spreading the message that you don’t need to conform to the social standards set by society and the video will include a range of people, however only the artist will be lip-syncing. - The main representation of two social groups in my video will be different ages -The video will contain narrative elements because the lyrics state actions for example ‘I eat my body weight in chocolate and ice cream’ which the artist will act out -While the artist is acting out the lyrics she will be lip-syncing and dancing in some shots to include performative elements in the video as well